Dan The Fish Man (Clovelly Fish)

For almost ten years, Dan has been selling more than 30 different varieties of fresh fish and shellfish on his barrow - with 90 per-cent sourced from local fishermen. He is passionate about seafood in all its forms - as well as selling it, he also advises his customers on recipes and preparation tips.

He has just won the Pride in Seafood Award recognising his personal contribution to the UK's seafood industry.

Dan, better known in the locality as "Dan the Fishman", was selected to receive the award by a panel of industry experts. He is well known throughout the markets of North Devon for his enthusiastic approach to selling seafood, generally undertaken using a brightly painted Edwardian barrow and wearing a highly distinctive fishmonger's apron and hat.